Exhibition: WWV (Webwinkel Vakdagen)
Exhibition stand for Allelys at Breakbulk Europe Rotterdam
A cinema experience at WWV, the Netherlands' leading e-commerce trade show. For Tweakwise, Eldee Expo Experts created an eye-catching 54 m² island exhibition stand at Jaarbeurs Utrecht. The concept combines brand experience, interaction and hospitality with the launch of a refreshed visual identity.
Location
Utrecht
Surface area
54 m2
Brand activation that leaves a lasting impression
The exhibition stand brought the cinematic concept to life through theatre-style seating, a large screen and even a popcorn machine. Interactive displays encouraged visitors to explore Tweakwise's solutions, while a welcoming bar and comfortable seating areas provided space for conversations.
By combining strong visual branding with product demonstrations and hospitality, the stand created an engaging environment designed to attract visitors and encourage them to stay longer.
The result was more than a product presentation: a memorable brand experience that introduced Tweakwise's refreshed identity to the e-commerce industry.
Exhibiting at WWV 2027?
The next edition of WWV takes place on 7–8 April 2027 at Jaarbeurs Utrecht, the Netherlands. An excellent opportunity to showcase brands, products and innovations to professionals from across the e-commerce industry.
How do you make visitors stop at your exhibition stand? And more importantly, how do you turn that initial interest into a valuable conversation?
The Tweakwise project demonstrates how a creative concept can become a complete brand experience. From distinctive branding and interactive demonstrations to unexpected details that visitors remember.
At Eldee Expo Experts, we combine creative exhibition stand design with practical knowledge of the exhibition floor. November through January is an ideal period to develop the stand design for WWV 2027, allowing sufficient time for technical preparation and production.
Ready to make an impact at WWV 2027?
Share your plans with us and receive a complimentary 3D exhibition stand design, together with a tailored quotation.



